Corporate Social Responsibility

Campaigns

HSE Campaign – GO Green nbtc1Taking care of earth is not just responsibility – its a privilege”;that is the message NBTC wanted to communicate to everybody by taking this year long campaign. NBTC urges everyone to make a new beginning by taking all actions that can bring changes to maintain Green home, community and environment. The year long campaign was based on theme ‘Go Green Save the World’ which was designed to inspire employees and create awareness through various activities. The campaign was flagged off by K. G. Abraham, Managing Director.  

 

 

HSE Campaign – Green Week Campaign nbtc2 May 5th – May 10th, 2012 marked the “Green Week”, an initiative of the NBTC family, with the motto “Be Committed- Take the Greener Route”. The Green week campaign called for full participation for the action-packed week, full of fun and simple ideas to make our workplace greener. The drive behind the campaign was simple: to ‘raise awareness about green practices in our work place in a fun and engaging way’.  NBTC always aims to get the family into more Eco-friendly ways by proposing five themed days of the ‘Green Week’ – Green gossips, Green talks, Green tips, Green thrilling activities and exciting competitions with breathe taking awards and what not…..  

 

 

HSE Campaign – Recognize, Review & Respond nbtc3 HSE is a team effort. It is just sharing and caring. Taking care of oneself, others and the surroundings arethe basic principles of successful HSEManagement System. Therefore, HSE starts with oneself and NBTC wanted its employees to be empowered as role models to bring in HSE culture in everything we do and bring smiles to everyone around you.  

 

 

HSE Campaign – Drive to Safety nbtc4 The next big challenge across the world and Middle East in particular is the increase in traffic. The number of vehicles isincreasing day by day which is more than the capacity of roadnetworks. Traffic can become extremely congested at times. Beyond that there are all types of drivers on the road. A driver’slicense does not always ensure common sense and responsibilityon the road. NBTC felt the need to think beyond a license and to Act …… With this campaign NBTC wanted to instill the importance to stay focused on driving and not get distracted. Safe driving is crucial because things can happenbehind the wheel in a split second. Trainings and safe practicescan decrease your odds of being in an accident.